Diddy Recruits Montell Jordan, Kelis and More to Make a Hit Song for Uber One in New Super Bowl Ad

Sean “Diddy” Combsis tasked with making a hit song for Uber One in an upcoming commercial set to air duringSuper BowlLVII on Sunday. “You want me to do a jingle?” says the “I’ll Be Missing You” musician at the top of the clip. After one of his assistants declares that Diddy doesn’t make jingles, the Uber One executives assure him they’re asking for “One Hit for Uber One” — not a jingle.

Diddy Reveals Behind-the-Scenes Video of His Extravagant 50th Birthday Party

There is no party like a Diddy party. Just a week after thebiggest names in entertainmentcame out to celebrateSean “Diddy” Combs‘ 50th birthday, the music mogulshared an epic recapof the festivities on Twitter. Kylie JennerandKhloé Kardashian, who both wore sequin and embellished ensembles for the occasions, were also captured making a grand entrance. The clip then transitions to show Combs walking down the stairs to his party before excitedly belting out “Happy Birthday to me!

Diddy Reveals He 'Canceled' His 50th Birthday Bash 'Two Times' Due to Missing Kim Porter

The star-studded birthday bash of music mogulSean ‘Diddy’ Combsnearly broke the internet this week, with A-listers likeJAY-ZandBeyonce,Naomi Campbell,Leonardo DiCaprioand more all turning out and toasting with the star’s signature CÎROC cocktails in honor of his half-century mark. “It was probably one of the most authentic nights of love that I ever experienced. I’m blessed,” says the music mogul, opening up exclusively to PEOPLE in this week’s issue, and speaking out for the first time since celebrating hismilestone 50th birthday.

Diddy Reveals Regret Over Not Marrying Late Ex-Girlfriend Kim Porter: I 'Played Myself'

Sean “Diddy” Combsis still mourning the love of his life. Posting an old photo of himself cuddling with Porter on a couch, Combscaptioned the photo“SMH” (meaning “shaking my head”) with a broken heart emoji. Porterdied of lobar pneumoniaon Nov. 15 in her Toluca Lake, Calif. home after suffering from flu-like symptoms for days at the time of her death. The day after Porter’s death, a sourcetold PEOPLE: “Diddy is devastated and shocked.

Diddy Reveals What Kim Porter Told Him Before She Died & How That Defined His Reaction to Her Death

Nearly six months after the death ofSean “Diddy” Combs‘ exKim Porter, the music mogul is opening up about her presence in his life even after her passing. In the May issue ofEssence, Combs, 49, reveals what Porter told him before she died and how that defined his reaction. “Three days before she passed, she wasn’t feeling well,” Combs explains. “She had the flu, and she sent the kids over to my house so they wouldn’t get sick.